By Kevin P. Coyne
“[The Coynes’] logical considering routines can assist readers to maximise their ideation abilities, either by way of systematically exploring each attainable corner and cranny of a subject matter to discover new principles, and through systematically comparing and honing the results.” —Publishers Weekly
From enterprise strategists (and brothers) Shawn and Kevin Coyne comes a step forward method of constructing higher ideas. Brainsteering is a entire, research-based, tried-and-tested method of the valuable problem in company and lifestyles: the right way to continually and successfully create strong new rules. Brainsteering offers a manner out of fruitless brainstorming periods. within the culture of the Heath Brothers’ Made to stay and Gordon Mackenzie’s Orbiting titanic Hairball, the Coynes bring the superior route to good fortune for a person seeking to liberate the secrets and techniques of innovation.
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