By Yang Chang, Shundong Li, Fengxiang Li
E-Commerce Strategy builds information and sharpens readers' knowing of the major matters approximately e-commerce thoughts. To hyperlink thought of e-commerce procedure with perform within the genuine global, it brings jointly theoretical views in line with educational study, built-in use of applied sciences and massive volume of circumstances, specially these of China. with reference to the leading edge technical criteria and frameworks, it proposes strategic research from a technical viewpoint. The ebook is meant for postgraduate scholars in e-commerce and machine technology in addition to executive officers, marketers and managers.
Prof. Zheng Qin is the Director of software program Engineering and administration learn Institute, Tsinghua collage, China; Dr. Shundong Li is a Professor on the college of desktop technological know-how, Shaanxi basic college, China; Dr. Yang Chang and Dr. Fengxiang Li are either learn Assistants on the tuition of software program, Tsinghua collage, China.
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