By Robert E. Denton Jr.
Beginning within the Seventies, the general public has grew to become to the media for info and tips in settling on their presidents. tv has turn into the first technique of learning the problems and applicants. This monograph examines the mediazation of the U.S. presidency, as exemplified through President Reagan's function because the nice communicator. particularly, Denton analyzes using tv as an tool of image-making and governing, the function of the media in modern politics, the influence of tv on presidential politics, and the way forward for the presidency within the age of tv. students of communications experiences, political technological know-how, and American politics will welcome this severe research of the primetime presidency.
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